This Privacy Policy describes how phplush collects, uses, stores, discloses, and protects the personal information of Players and visitors in compliance with the Philippine Data Privacy Act of 2012 (Republic Act No. 10173) and its implementing rules. By registering an account or using any phplush service, you consent to the data practices described in this policy.
This Privacy Policy applies to all personal information collected by phplush in connection with the phplush Casino platform accessible at phplush.one, including all games, services, promotional communications, customer support interactions, and any other features or content made available through the platform.
This policy applies to all registered Players, unregistered visitors browsing phplush.one, and any person who contacts phplush through any communication channel. It does not apply to the privacy practices of third-party game providers, payment processors, or other external services linked to or integrated with the phplush platform — those entities operate under their own privacy policies.
phplush is committed to handling personal data responsibly, lawfully, and transparently in compliance with Republic Act No. 10173, the Data Privacy Act of 2012, its Implementing Rules and Regulations, and the issuances of the National Privacy Commission (NPC) of the Philippines.
For the purposes of the Philippine Data Privacy Act and this Privacy Policy, phplush — the operator of phplush.one — acts as the Personal Information Controller (PIC) in respect of all personal data collected from Players and visitors through the platform.
phplush has designated a Data Protection Officer (DPO) responsible for overseeing compliance with this policy and with applicable data protection law. Privacy enquiries, data subject requests, and complaints may be directed to the DPO at:
phplush collects personal information through several channels. The categories of data collected, and the circumstances in which they are collected, are set out below.
3.1 Information You Provide Directly
3.2 Information Collected Automatically
3.3 Information from Third Parties
phplush processes personal data for the following specific purposes:
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Account registration and authentication | Name, email, mobile number, password | Contract performance |
| KYC and identity verification | Government ID, selfie, date of birth | Legal obligation (PAGCOR / AMLA) |
| Processing deposits and withdrawals | Payment method identifiers, transaction amounts | Contract performance |
| Providing gaming services and features | Account data, gameplay data, session data | Contract performance |
| Fraud detection and account security | IP address, device data, session patterns | Legitimate interest / Legal obligation |
| Regulatory compliance and AML reporting | Identity data, transaction history, location data | Legal obligation |
| Customer support and dispute resolution | Account data, support communications | Contract performance / Legitimate interest |
| Responsible gaming tool administration | Deposit limits, self-exclusion records, session data | Legal obligation / Legitimate interest |
| Promotional communications (where consented) | Email, mobile number, gameplay preferences | Consent |
| Platform improvement and analytics | Aggregated, anonymised usage data | Legitimate interest |
phplush does not sell, rent, or commercially license your personal data to third parties for their own marketing purposes. Promotional communications from phplush are sent only where you have provided explicit consent at registration or through your account communication preferences.
Under the Philippine Data Privacy Act, phplush relies on the following legal bases for the processing of your personal data:
phplush does not disclose personal data to third parties except in the circumstances described in this section. All third-party recipients are required to handle personal data in compliance with applicable law and are bound by data processing agreements where required.
6.1 Service Providers (Personal Information Processors)
phplush engages third-party service providers who process personal data on phplush's behalf solely for the purposes described in this policy. These include:
6.2 Regulatory and Law Enforcement Disclosure
phplush will disclose personal data to PAGCOR, the Anti-Money Laundering Council (AMLC), the National Privacy Commission (NPC), or any other competent Philippine government authority where required by law, court order, or regulatory direction. phplush is not required to notify you of such disclosures where notification would compromise a legal investigation or is otherwise prohibited by applicable law.
6.3 Business Transfers
In the event of a merger, acquisition, sale of assets, or restructuring of the phplush business, personal data may be transferred to the acquiring entity as part of that transaction. phplush will notify registered Players of any such transfer that materially affects their data rights prior to the transfer taking effect.
phplush uses cookies and similar tracking technologies on phplush.one to support the operation of the platform and to improve the Player experience. The types of cookies used are described below.
You may manage your cookie preferences through your browser settings. Disabling cookies beyond the strictly necessary category may affect certain platform features but will not prevent you from accessing the core phplush Casino services.
phplush retains personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by Applicable Law. The following retention periods apply:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account registration data | Duration of account + 5 years after closure | PAGCOR / AMLA compliance |
| KYC identity documents | Duration of account + 5 years after closure | AMLA statutory obligation |
| Transaction records (deposits/withdrawals) | Duration of account + 5 years after closure | AMLA / tax compliance |
| Game session and gameplay logs | 24 months from session date | Dispute resolution / fraud prevention |
| Customer support communications | 24 months from last interaction | Quality assurance / dispute resolution |
| Marketing consent records | Until withdrawal of consent + 12 months | Evidence of consent |
| Self-exclusion records | Minimum 6 years from exclusion date | PAGCOR responsible gaming obligations |
| Anonymised analytics data | Indefinite (no personal data retained) | Platform improvement |
Upon expiry of the applicable retention period, personal data will be securely deleted or irreversibly anonymised. Where deletion is not technically immediately feasible (e.g., data in backup systems), phplush will isolate the data from active processing until deletion is carried out in the next scheduled backup cycle.
phplush implements appropriate technical and organisational security measures to protect personal data against unauthorised access, disclosure, alteration, or destruction. These measures include:
As a data subject under the Philippine Data Privacy Act, you have the following rights in relation to your personal data held by phplush. To exercise any of these rights, contact the phplush Data Protection Officer via the contact details in Section 14.
phplush will respond to verified data subject requests within thirty (30) days. phplush may request additional identification to verify your identity before processing a data subject request.
Age is verified at registration through date of birth entry and confirmed during KYC through government-issued identification. Any Account found to be associated with a person under 21 years of age will be immediately suspended, all data associated with that Account will be processed for deletion in accordance with legal obligations, and the matter will be reported to PAGCOR where required.
If you are a parent or guardian and believe that a person under 21 has registered on phplush, please contact phplush support immediately so that the Account can be reviewed and suspended without delay.
Some of phplush's third-party service providers — including cloud infrastructure providers and certain KYC and fraud prevention technology providers — may process personal data in jurisdictions outside the Philippines. Where such transfers occur, phplush ensures that appropriate safeguards are in place in accordance with RA 10173 and NPC guidelines, including contractual data processing agreements that require recipients to maintain data protection standards equivalent to those required under Philippine law.
phplush will not transfer personal data to any jurisdiction that does not provide an adequate level of data protection unless appropriate safeguards are in place.
phplush may update this Privacy Policy from time to time to reflect changes in our data practices, legal obligations, or platform features. Material changes will be communicated to registered Players by email to the address on file or via a notice on the phplush platform prior to the change taking effect.
The version date displayed at the top of this page indicates when the policy was last revised. Continued use of phplush following notification of any material update constitutes your acceptance of the revised policy. If you do not agree to the revised terms, you should cease using phplush and contact support to request Account closure.
For any privacy-related enquiry, to exercise a data subject right, or to raise a complaint regarding phplush's handling of your personal data, please contact the phplush Data Protection Officer:
If phplush's response to a data subject complaint is unsatisfactory, you have the right to escalate your complaint to the National Privacy Commission of the Philippines, the designated supervisory authority for personal data protection under RA 10173.
Six commitments that define phplush's approach to data privacy for Filipino players.
All data transmitted between your device and phplush.one travels over TLS encrypted connections. Sensitive stored data — including KYC documents and payment identifiers — is encrypted at rest. Your phplush password is never stored in readable form.
phplush processes personal data in compliance with Republic Act No. 10173 and the National Privacy Commission's implementing rules. Your data rights as a Filipino data subject are fully recognised and respected by phplush.
phplush does not sell, rent, or commercially licence your personal data to third parties for marketing or profiling purposes. Your data is used only to deliver phplush services, fulfil legal obligations, and protect the security of the platform.
Access, rectify, erase, port, restrict, or object to the processing of your personal data. phplush honours all data subject rights under RA 10173 and will respond to verified requests within 30 days. Contact the DPO at any time through the phplush 24/7 live chat.
phplush keeps your personal data only as long as legally required or operationally necessary. After that period, data is securely deleted or anonymised. Retention periods for each category are published transparently in Section 8 of this policy.
If a personal data breach occurs that poses a high risk to your rights, phplush will notify the National Privacy Commission and affected Players in accordance with the mandatory notification requirements of RA 10173. phplush maintains a dedicated incident response procedure for this purpose.
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All phplush Casino services are strictly for players aged 21 years and older as required by PAGCOR. Gambling involves real financial risk and can become addictive. phplush provides deposit limits, loss limits, session alerts, and full self-exclusion directly from your Account settings. Visit our Responsible Gaming page for tools and support resources available to Filipino players.